Search Engine Optimization (SEO)

Enabling your brand’s success via SEO

Today, the internet and digital platforms have taken over most industries. Therefore, many businesses are creating their own online personas and increasing brand awareness through search engine optimization (SEO). Here are the 3 pillars of search engine optimization that everybody must know!

On-Page SEO

While submitting your website to a search engine, there are a few things you must know first. Take Google, for instance, it is known to be a text-based website crawler. So, the content you place on your website must be well-done & filled with relevant keywords for it to be indexed and ranked. As this is a tedious job, expert help is pertinent.

Off-Page SEO

The next step that comes after a website launch is to rank at the top of the search engine page. One of the primary ways to do that is with backlinks. By publishing about your brand on various websites, you can boost your authority and your website's ranking easily. As this takes a lot of work, it is better to let the SEO experts take the call.

Technical SEO

Technical optimization is what helps a user & the search engine understand your website's structure. By having a well-designed website, you can provide a smooth UI/UX experience. From the coding stage on, you would need a technical understanding of what goes into creating a website. Therefore, hiring a digital transformation agency is helpful.

SEO is the Key to Website Traffic

By utilizing search engine optimization, we can improve brand visibility, promote your products/services and much more. Here’s what SEO can do for your brand!

people perform one or the other research before making a purchase online.

of the viewers ignore paid banner ads, choosing to only click on organic search results.

of clicks in the Search Engine Result PAGE (SERP) go to organic results.

of online searchers never go beyond the first page of search results.

Benefits of SEO:

SEO leads to an enhanced user experience.

SEO provides an improved conversion rate.

SEO builds credibility for your brand.

SEO helps you stay ahead of your industry competitors.

SEO leads to an enhanced user experience.

Improved Brand Awareness

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Increased Traffic and SEO Ranking

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